The Home Depot Delivers

Developed creative for Home Depot Delivers, a campaign centered on the brand’s expanded delivery capabilities and speed as a key competitive advantage against major retailers like Amazon, Lowe’s, and Walmart. The work positioned fast, reliable delivery as an extension of The Home Depot’s radical helpfulness, meeting customers exactly when and where they need it.

The campaign leaned into the theme of speed through partnerships with Michael Phelps and Allyson Felix, reinforcing performance and reliability in a culturally resonant way. Alongside talent-led work, we developed an evergreen brand spot built around iconic Home Depot cues, the delivery truck, the box, and recognizable sound design, creating a consistent, ownable identity for delivery that could scale across channels and over time.